The Importance of Getting Your Startup Business Listed in Online Directories

We all want more leads, especially organic leads. This may be the easiest way possible.

Ben McGary
2 min readJul 26, 2021


Photo by John Schnobrich on Unsplash

If you’re a startup, online directories are the perfect way for your business to get found online. Not only will they help with organic search rankings, but they are often inexpensive, easy to set up, and can save businesses from having to rely as much on paid ads.

Online listings are also a great way to connect with potential customers and generate more traffic than may otherwise be unavailable to you! In other words, online directories offer the best ROI for your startup’s marketing budget.

There are hundreds of great directories that you can join, some free and some paid. You can also search online for directories specific to your industry or the region/country you’re in and apply directly.

Here are a few of the more famous directories you’ve probably heard of (and a few you may not have!)

  • Google My Business
  • Facebook Pages (for businesses)
  • LinkedIn Company Pages (for companies)
  • Bing Local Listings
  • (small business directory)
  • Alignable
  • Foursquare

It’s important not just to have an online listing but also to maintain it by updating the information as needed (especially if there is a change of address). This way, when people go looking online for a business, they will find yours.

This is an online directory for startup businesses looking to promote themselves online without spending any money, the Online Startup Directory.

Online Startup Directory Banner

Check it out at and get your FREE business listing today!



Ben McGary

Writing about things that matter to me when they matter to me and hoping that they’ll matter to you.